0 to 3,000 Organic Users in One Year	1 Startup Food Delivery App

---

Responsibilities:

Content Creator

Instagram Channel Manager

Feedback Analyst

Ad Campaigner

Skills Used:

Public Speaking

Product Development

Beta Testing

Feedback Survey Research

Project Management

Strategy & Research

Copywriting

Photography

Lightroom

Canva

Highlight:

I was able to take responsibility for a huge aspect of JoyRun’s social media content and branding. I enjoyed being able to create and collaborate with over 50+ organizations. I loved the challenge of producing images and messages that would create a unifying impression of JoyRun. In a lean startup model, we were the beta testers, advertisers and marketers. Through beta testing the application and researching viral marketing campaigns, we grew our user database from virtually 0 to 3,000 organic app users within a year of launching JoyRun at UC Davis.