0 to 3,000 Organic Users in One Year

1 Startup Food Delivery App


Content Creator

Instagram Channel Manager

Feedback Analyst

Ad Campaigner

Skills Used:

Public Speaking

Product Development

Beta Testing

Feedback Survey Research

Project Management

Strategy & Research






I was able to take responsibility for a huge aspect of JoyRun’s social media content and branding. I enjoyed being able to create and collaborate with over 50+ organizations. I loved the challenge of producing images and messages that would create a unifying impression of JoyRun. In a lean startup model, we were the beta testers, advertisers and marketers. Through beta testing the application and researching viral marketing campaigns, we grew our user database from virtually 0 to 3,000 organic app users within a year of launching JoyRun at UC Davis.

One of the flyers I made for the boba-grams, a fundraising effort in collaboration with Alpha Phi Omega which fundraised $500+ for the organization and generated 50+ new users for the JoyRun app
The boba-grams in action
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Using stickers and other gear to spread JoyRun’s viral messaging
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Chalking around Davis apartment complexes and campus for JoyRun promotions

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